Actually every week is “We love the writer” week on Copyblogger. But this one is special, because we’re about to open up the Certified Content Marketer program to a new group of students.
This is a program that turns talented writers into well-paid talented writers. The key pieces are a content marketing strategy course (Brian Clark and I teach that one together), ongoing education to make sure you stay on top of best practices, and — for those who pass the application process — inclusion on our page of recommended writers and content strategists.
If you’re a writer and you’d like more clients, better rates, and a stronger competitive position, the Certification program just might be perfect for you. You can drop your email address here and we’ll get you all the details very shortly.
On Tuesday, Jerod Morris talked about why smart writers think about writing copy and not just text. (This applies even for those who don’t think of themselves as copywriters.)
On Wednesday, Stefanie Flaxman continued the conversation with the factors that helped her during her own six-year freelance career as she moved from earnest but broke to confident and successful (and still earnest).
And on Thursday, I revealed the two most important reasons why really good writers don’t get paid what they’re worth — and how to start addressing both of them.
Over on the Copyblogger FM podcast, I talked about a problem I see a lot in freelancers, but also in all kinds of smart people who want to start businesses: the fear of selling. I talk about what selling actually is (instead of the creepy myths) and how we can put together a sales process that doesn’t make us feel gross.
That’s it for this week — have a great weekend, and we’ll see you Monday.
Chief Content Officer, Rainmaker Digital
Catch up on this week’s content
Your Content Marketing Won’t Work Without This
by Jerod Morris
The Career-Expanding Discovery Many Profitable Writers Have Made
by Stefanie Flaxman
Writers: Here’s Why You Aren’t Getting More Great Clients
by Sonia Simone
Getting Over the Fear of Selling
by Sonia Simone
How Award-Winning Author & Educator K.M. Weiland Writes: Part One
by Kelton Reid
Emerging Online Marketing Trends for 2017
by Sean Jackson & Jessica Frick
Adeel Sami says
Hello, Sonia!
Totally perfect!
And I can definitely imagine the fruits of going through the program; it’d be the blast for the content writers.
I’m opted for the notification to be informed when the program reopens and let’s see how it goes.
Thank you!
~ Adeel
Sonia Simone says
Cool, Adeel!
Adam Solomon says
This couldn’t have come at a better time for me. I’ve just started a new blog, have got a great testimonial from Drayton Bird and been asked to write for another site.
And all because of the very few articles I’ve written.
But I’d like to get better. So I’m on your waiting list.
Sonia Simone says
Drayton Bird, nice!
The fun (sometimes a little maddening) thing about any kind of creative work is there’s always so much room to get better. It’s what makes it worth doing, though, right?
Adam Solomon says
Right.
It is actually fun trying to get and do better all the time. I’d hate to reach a point where I no longer need to improve.
Thankfully, that’ll never happen.
Avinash Mishra says
Hi Sonia,
I just subscribed for Content Marketing Certification.
I look forward to getting the certification.
Thank you,
Avinash