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The Moz Local Learning Center

Learn the fundamentals of local SEO, location data management, online ratings and reviews, social media strategy, and more. This is a one-stop, comprehensive resource for online marketing for local businesses.

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Local Search Ranking Factors
Local Search Ranking Factors
35 Local search marketing experts rank the most important factors that influence Google's local search algorithms in the sixth annual edition of this survey.
Local topics on the Moz Blog
Local topics on the Moz Blog
Each month, top experts in local search contribute the latest news, tips, tricks, and best practices to the Moz Blog. We’ve even created a special category for it!
Q&A Conversations on Local Marketing
Q&A Conversations on Local Marketing
Tap into the vast storehouse of our community knowledge and explore 1000s of questions and answers covering local website optimization, reviews, listing best practices, and more.
Category Research
Category Research
Local SEO experts cited proper category associations as the most important signal of relevance. Moz Local Category Research helps you find the right categories for your business—for each search engine or directory.
Local Search Expert Quiz
Local Search Expert Quiz
How much do you know about local SEO? Find out. Our 2016 Local Search Expert Quiz has 40 questions designed to test your knowledge of what's happening now in local SEO.

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